Pieces of Me - Inside Zalando

Innovation in the customer journey and embracing change to shape fashion and tech retail, with Kenneth Melchior

December 05, 2023 Zalando
Innovation in the customer journey and embracing change to shape fashion and tech retail, with Kenneth Melchior
Pieces of Me - Inside Zalando
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Pieces of Me - Inside Zalando
Innovation in the customer journey and embracing change to shape fashion and tech retail, with Kenneth Melchior
Dec 05, 2023
Zalando

Kenneth Melchior, VP of Lounge by Zalando sits down with Janine and explains his current role at Lounge as well as his varied career to date, all across Zalando.

Kenneth touches on the innovative "treasure hunt" and short-lived campaign strategies  that Lounge by Zalando use to enhance the customer journey. He then goes on to discuss the importance of agile ways of working and how e-commerce is encompassing the pre-owned market.

His three pieces are both close to his heart and relevant to his career, highlighting the importance of authentic personalities in business and continuous learning.

To find out more about careers at Zalando visit https://zln.do/3tdbumj

Show Notes

Kenneth Melchior, VP of Lounge by Zalando sits down with Janine and explains his current role at Lounge as well as his varied career to date, all across Zalando.

Kenneth touches on the innovative "treasure hunt" and short-lived campaign strategies  that Lounge by Zalando use to enhance the customer journey. He then goes on to discuss the importance of agile ways of working and how e-commerce is encompassing the pre-owned market.

His three pieces are both close to his heart and relevant to his career, highlighting the importance of authentic personalities in business and continuous learning.

To find out more about careers at Zalando visit https://zln.do/3tdbumj