
Pieces of Me - Inside Zalando
Lessons in happiness, creativity and innovation from inside Europe’s leading multi-brand fashion and lifestyle destination.
This podcast series tells us the untold story of a world that is challenging, constantly evolving and always rewarding. Janine Matos interviews thought leaders and innovators from fashion and tech retail and invites them to share three "Pieces of Me" - objects that tell the story of their lives and careers.
To find out more about careers at Zalando visit https://zln.do/3tdbumj
Pieces of Me - Inside Zalando
Where business strategy meets politics: a career in public affairs.
Darija Bräuniger, Principal, Public Affairs DACH at Zalando, joins Janine to explains the role of a public affairs specialist in business and its impact in shaping business strategy.
Although many of us misunderstand what’s meant by public affairs, Darija unpacks how her team focuses on communicating a company’s interests to politicians and how this differs from stakeholder communications.
She shares how the public affairs team works to align Zalando’s priorities with evolving policy, especially around sustainability and digital regulation.
The conversation also explores how a career in public affairs can develop from many different educational paths, and why understanding political dynamics is essential to success in the role.
Darija’s three “Pieces of Me” represent Berlin's history, her own personal heritage, as well as the vital importance of networking in careers.
To learn more about careers at Zalando, visit jobs.zalando.com